Alacer Emer'gen C Company Information
Overview
Alacer Corp., based in Foothill Ranch, CA, develops, manufactures and
markets vitamin supplements. Alacer is a world leader in vitamin C
innovations. The company develops Vitamin C products in the form of
mineral ascorbates, the “real Vitamin C,” which when compared to
traditional Vitamin C products have increased health benefits and no
adverse side effects.
Since vitamin C is an acid (ascorbic acid) which can irritate the kidneys,
bladder and intestines, side effects associated with Vitamin C intake in
large doses include heartburn, nausea, flatulence and diarrhea.
Researchers have found that ascorbic acid was really just an intermediary
form of the vitamin and that in the form of mineral ascorbates it could
provide all of the health benefits with none of the side effects. Mineral
ascorbates are produced naturally by most animals (but not humans), yet
when consumed regularly by humans serve as excellent transporters of
Vitamin C to the over 70 trillion cells in the body. Mineral ascorbates
have additional benefits, including increased energy, improved vision and
reduced susceptibility to the common cold.
Beginnings
Jay Patrick, founder, president & CEO of Alacer first became interested in
Vitamin C over 30 years ago. At age 58, Patrick began researching mineral
ascorbates and using them in various supplements. In 1972, Alacer Corp.
was established to begin developing Vitamin C products focusing on the
“real Vitamin C,” mineral ascorbates.
Products Emer'gen-C™ is an effervescent vitamin c drink mix which comes in
many flavors and contains up to 1000 mg. of vitamin C as mineral
ascorbates in addition to 32 mineral complexes and B vitamins. Emer’gen -C
is America’s favorite vitamin C drink mix.
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